PROJECT BACKGROUND
Green Thumb garden center is a mock brand that focuses on community, personal relationships, and growth. The brand needed new re-branding, new logo design, and stationary design that feels consistent with the created branding.
Stationary Design
Packaging Design
Landing Page Design
TriFold Brochure Design
Brand Style Guide
DESIGN RATIONALE
For this brand, I wanted to communicate the core values of growth both within the environment and community. I also wanted to create a logo that was unique to the market. When researching Garden Center’s, every logo incorporated the same graphics and design.